Tubular focuses on kids, toddlers, and young youth because skate and surf culture isn’t just a lifestyle—it’s a mindset that starts early. The brand is all about inspiring the next generation to embrace creativity, confidence, and fearless self-expression. By blending the rebellious energy of 80s-90s skateboarding with modern comfort and durability, Tubular creates apparel that lets young riders move freely, explore their style, and grow up with the attitude of legends.